Update

Our December 2015 Animation Company Update

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As this month comes to an end it is time for another Animation Company Update!  Was always, it has been a busy month, so I will keep this post short.

Bink
We have been making great progress with the short, but the crew has been busy with the holidays.  This is a busy time a year for everyone, and there has also been bugs going around. We are trying to all stay healthy, and as productive as we can.  Things will hopefully start to pick up again in January.

Client’s Web-Series
This month I have been talking with a startup toy company about producing a series of animated videos to introduce their new toy line.  They are looking for 8 CG-animated videos each around 2 minutes in length to post online.

I was able to pull together an amazing crew to work on them, and now we are just waiting to get the final details of the contract ironed out with the client before we start.  We might be getting started on the first episode as early as next week. Due to the NDA I can’t share any details about the project, but stay tuned for future updates.

Society
Last week we had our 6th society mixer, and the last one for 2015.  The previous mixers are normally 95% artists, but this last one was closer to 50% artists, and 50% producers.  I’m very excited about this, since it is more beneficial for everyone attending.  The producers can actually hire the artists looking for jobs, and it creates win win situations for all.

We also have a good mix of people earlier in their careers, and more experience people who can act as mentors.  I’m really enjoying the mixers, and I hope those who are coming are also having fun and getting something out of them.

Marketing
I mentioned in an earlier post I hired a marketing consultant to help with a marketing strategy.  She took a look at my company’s current marketing efforts, and then compared us to some of the other companies in the same space.  After analyzing the research she then created an intensive marketing plan for us.

She provided a lot of really great information, and gave me ways to improve our marketing.  I have been waiting on doing a lot of marketing until we finished the short, but as we are getting close I wanted to have a plan in place.

Now that I have a great plan the only problem is I don’t have the time in my day to actually implement her suggestions. I will be looking for a freelance junior marketing coordinator to help me implement the new strategy.  If you know of someone looking for a part-time marketing position please let me know.

 

Well, this about covers all the things we have going on.  Have a great holiday!

eric_miller_animation_holiday_card

 

If you have not already, please join me on my journey by subscribing to my blog.  Also, if you have any thoughts or advice I would love to hear what you have to say, so please feel free to leave me any comments below. Otherwise, be sure to stay connected with me on Twitter (@MillerAnimation). Only Time Will Tell.

Is it really almost November?

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Is it really almost November?  This year has been flying by, and will be over before we know it.  I guess that is what happens when you are having fun?  This year has been a very busy year with running the business.  I feel that I’m learning new things everyday, and there is always challenges to overcome.  To me the challenges are part of the appeal of running my own company.  There is no roadmap that will work for every company, and it requires you to constantly readjusting your strategy.  Below is a quick update on some of the things I have been working on lately.

Bink:

It is really great to see everything coming together.  All the models for the first episode are now built, and both Bink and the Hand are in-progress on the rigs. I have started to see very early surfacing work on Bink which is awesome to see.  I would share the renders, but I think it is a little early for that.  We should be able to start animation in November if everything stays on schedule.

The other big thing I have been working on is trying to line up the voice talent.  I’m looking for a female voice for a scientist that makes announcements over a PA system, things like “Ready to initiate testing”.  As well as the voice for Bink, and this has been much more challenging.  I think I have a few options for the female scientist, but nothing for the voice for Bink.  I’m looking for a unique voice that is similar to the way minions, or Stitch talks.  A unique language that you can’t really understand most of the time, but occasionally there are words you do understand.  I recorded my son “talking” to use as an example, since when he talks it is very cute and you can occasionally make out an actual word. If you are anyone you know might be interested please let me know.  Here is the link to the VO project.

LA Society of Creative Professionals:

This last Tuesday we had our 4th monthly society mixer, and it was another great turnout.  So far our attendance for our events have ranged from 10-50 people.  I have been meeting a lot of really great and talented people, and hopefully others are enjoying the events and getting something out of it themselves.  I feel that no matter what you do networking is a key to being successful.  Plus I just love meeting new people, and learning about their unique lives.  I always show up to the mixers early to get things setup, and there is always this fear that no one will show up.  So far that has not happened yet, and hopefully it never does.

Corporation:

This week I have been learning a great deal about authorized and issued shares.  I have been having a highly debated conversation with my CPA and my attorney on how many shares we should issue, and how many we should save.  According to the articles of incorporation for Eric Miller Animation Studios we are authorized to have 100,000 shares.  I learned that it is a good idea to not issue all of them, and save some for later.  For example my attorney suggested only issuing 100 shares to me.  Since there are only 100 shares issued I’m still 100% owner, but it gives me extra to bring on partners, or offer to employees.  The debate has been how many shares to issue, 100, 25,000, or some other number.  It seems my CPA and attorney had different opinions, so we had to work out each of their reasonings for me to make a decision.

Part of that discussion is also how much I should spend on those initial shares.  My attorney explained to me “The greater the capitalization, the stronger EMAS is against an attack that it should be disregarded as an alter ego. Alter ego is a judicial doctrine that says that people should not be able to hide behind a corporate form if the corporation is inadequately capitalized and fails to comply with corporate formalities. If the corporation is found to be your alter ego, then you will be personally liable for its debts. If “the corporate veil is pierced” then a creditor could get a judgment against you individually. This defeats much of the purpose of incorporating.”

So as you see I have some pretty important decisions I’m trying to make.  As I mentioned I’m learning so much each day about a variety of different things I would have never learned about if I did not start my own company.

We are having another baby:

My wife and I made the announcement yesterday on Facebook that we are expecting another baby in May of 2016. We are both very excited for the new family member, but it is also very scary.  It is very challenging to have one child so having another it will be more of a challenge.  Having a house payment, two kids and in the second year of starting my own company is enough to stress anyone out a little.  I’m positive we will find a way to make it all work as we did with our first one.

 

Well, there is a quick run down of some of the things I have going on in my life.  Thank you for reading about my journey in starting my business, and as always leave me comments below.  I love reading about what is on your minds, and your responses to my posts.

 

If you have not already, I hope you will join me on my journey by subscribing to my blog.  If you have any thoughts or advice I would love to hear what you have to say, so please feel free to leave me any comments below. Otherwise, be sure to stay connected with me on Twitter (@MillerAnimation). Only Time Will Tell.

Eric Miller Animation October 2015 Update

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Is it really October already?  Wow this year is flying by.  I’m already starting to see Christmas advertisements online and in my email inbox.  I have not been doing the best job at posting every week.  It is challenging to find the time to think, let alone write a post for my blog.  I will do my best to keep posting, so I thought I give you all a quick update on what is going on.

Animated Short:
In my previous post I mentioned I was considering naming the creature character and the short “Bink”.  I had a lot of very interesting reactions from different people.  While it still seems the majority of people like the name Bink I thought I share the other name I was considering.  The name I first I really liked was “Neap”.  I liked it because it was different, but also had reference to the ocean.  A neap tide is a tide that occurs when the difference between high and low tide is the least.  A neap tide comes twice a month in the first and third quarters of the moon.  I thought having a name that is in reference to the ocean would tie the creature to his back story about him being a seafaring species.  The main reason I kept looking for names was because the need version of the spelling meant “the remnant substance left over from vaporizing marijuana”.  I’m not sure how common this word is used, but was not sure it be a good way to go.  There is also a character called Meap on Phones and Ferb.  I’m still leaning towards Bink, but would love to hear what everyone thinks about Neap as a name option instead.

We are making some great progress with the short, and we have started rig wrecking and surfacing the creature character.  For those that don’t know what either of those are here is a quick and simple explanation.

rig_wreckA character TD will take the model and add a “skeleton” with joints to allow the model to move. Then they have to tell the geometry how to behave when a joint is moved.  Sometimes when a joint is moved in a certain way it does not look right.  Rig Wrecking is the process where an animator tests the rig trying to find things that don’t look right(Trying to wreck the rig).  This is then sent back to the Character TD with the animator’s notes of what issues need to be fixed.  This image is an example of things that were found during rig wrecking that were sent back to the Character TD to fix.  It is not uncommon for this back and forth to happen several times to get it working properly.

Surfacing is the process of adding a texture to the models so that when lighting is added and you render the scene everything looks amazing.  This can also be the stage where fur is added, where you define how shinny or reflective the surface is, and many other attributes that influence the final look of the characters and environment.

Both stages are very exciting because the characters become more and more realized.  We also will have a lighter that will be starting in November to start getting things ready to be rendered.  All surfacing, and animation has to be finished before lighting can do their final renders.

Company Update:
I mentioned earlier our company was changed from a sole proprietorship to an S-Corp, and the corporation started on July 24, 2015.  Once the corporation was formed then I needed to elect it to become a s-corp.  This process took a little longer, since we had to wait to hear back from the State.  I just received word that everything has now gone through, and the S-corp is completely setup.  Our first annual meeting will be held January 30, 2016.  I’m currently reading through the incredibly interesting corporate bylaws, so that I can sign them.  I’m reading sections at a time with breaks in-between to avoid falling asleep.

Client Projects:
I have not talked about client projects for a while now, and there is a good reason. While I’m still getting businesses contacting me about projects I’m not actively pursuing clients.  Instead all my energy has been going into the shorts.  I believe that it is important to have the shorts finished and in my portfolio before I spend marking money to find clients.  If they come to my website looking for 3D animation they won’t see much in my portfolio.  Once I have the shorts finished and on my website I will then invest in marketing to find new clients.  I’m also learning a great deal from making these shorts, and refining my processes and pipeline.

This is scary and a bit risky, since currently I’m spending more money then I’m bringing in, but I feel it is the smarter way to go.  Lets hope I’m right about this.

 

If you have not already, I hope you will join me on my journey by subscribing to my blog.  If you have any thoughts or advice I would love to hear what you have to say, so please feel free to leave me any comments below. Otherwise, be sure to stay connected with me on Twitter (@MillerAnimation). Only Time Will Tell.

A Short Update

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I wanted to give a short update on our short to let you all know where we are with it.  It is what I spend most of my time on, so I don’t have much else to talk about.

In order to discuss our progress lets break it down into two areas, asset creation and shot creation.

Asset Creation

MechanicalArm_WebFor the 1st short there are 3 main assets, the creature, the mechanical arm/hand, and the testing room or environment.

The Creature – We are currently in progress on the model of the creature, and getting close to finishing.  Modeling is currently working with rigging to see if there are any issues that we can spot now before finalizing the model.  Once the model is finalized it will go to both rigging, and surfacing at the same time.  Rigging will in essence give it a bone structure that allows it to be animated, and surfacing will give it color and texture.  Each step of the way brings the character more to life.

The mechanical arm/hand – This has been designed, but we have not started it in modeling yet. It is the next in line to be modeled after we finish the creature.

The Testing Room – This room has been modeled, and ready to be surfaced.  I’m still looking for a surfacer to help out with the project, so once I decide on someone it will be ready to get started on.  I wanted to line up a lighter before finalizing my decision on a surfacer.

Shot Creation

I’m throwing a lot into this category from writing, storyboarding, to layout.

Writing – We have the basics down, but down we are working on the details of what each test will be, and what will happen to keep them entertaining.

Storyboard – The first short is pretty locked down, so I’m about to get started on storyboarding it out.  This will start to give us a better idea of where we can find humor, if it is working, and timing.  Once the storyboards are completed I will edit them together into a rough cut, and scratch to see how it plays.

Layout – I’m still trying to figure out if I want to hire someone for the layout, or have the animator take care of it.  Since they are so short, and the camera angles are limited I’m not sure if I need a full on layout step.

Once the assets are all finished, and the shots are set up we can begin animating and really see the characters come to life.

There are also some other things I’m working on like trying to come up with a name for the character and the shorts.  Ideally the character’s name would be the same as the name of the shorts.  I think a monosyllabic name would work best, but am open to other options if the name fits.  I’m looking for uncommon, easy to pronounce names, and catchy.  I would love to hear any suggestions you might have.

Creature_Design_web

 

 

If you have not already, I hope you will join me on my journey by subscribing to my blog.  If you have any thoughts or advice I would love to hear what you have to say, so please feel free to leave me any comments below. Otherwise, be sure to stay connected with me on Twitter (@MillerAnimation). Only Time Will Tell.

July 2015 Update

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This last week I have been mostly working on our animated short. Animation is a slow process, but we are making some great progress. It might be a month, but I do plan to get some fun concept art to share with all of you.

I have also been working on a bid for a potential client that will require a mix of a CG character in a CG environment, with a live action actor.  I’m collaborating with some other companies to do the live action, and sound, since those aren’t services we offer.  I will find out later this year if the project was awarded to us.

I’m also very excited that our followers on Twitter are growing.  We now have over 400 twitter followers.  I don’t always put as much effort into twitter, but I’m trying to give it a little more of my attention.

I talked to my attorney yesterday, and he finished drafting the articles of incorporation to make my sole proprietorship into a corporation.  He will be filing it with the state of California today, so now we just have to wait and see how long it takes to finalize everything.  I have never been the CEO of a corporation, so this is all very exciting to me.  I have a lot to learn, but I have some great advisors to help me along the way.

The big news for today is that this evening is our first Society of Creative Professionals Mixer.  Currently we have RSVPs for 46 people going, and 23 maybes, which is much more then I was expecting for our first event.  Typically half the people that RSVP actually show up, but I’m excited to see what the turnout ends up being.  Hopefully after the first event the word will spread about it, and we will have even more people at the next mixer.  This will be a great way for me to meet different artists in the area, and hopefully those that attend will also get something out of it. Event details and RSVP

It is a busy day, so I’m going to keep this post short.  As always, thank you for reading about my journey.

 

If you have not already, I hope you will join me on my journey by subscribing to my blog.  If you have any thoughts or advice I would love to hear what you have to say, so please feel free to leave me any comments below. Otherwise, be sure to stay connected with me on Twitter (@MillerAnimation). Only Time Will Tell.

Eric Miller Animation June Update

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I wanted to give everyone a June Update on everything I’m working on with the company.  Although I don’t currently have any client projects I’m working on I’m still pretty busy with many other tasks.  Here are some of the things I’m currently working on.

Animated Short
I mentioned in an earlier post I was working on a CG animated short.  We are making progress with it, but have been taking our time to make sure it looks great.  As I write this we are working on the design of the main character, as well as brainstorming the set location.  To keep costs down it will be in one simple set that we can reuse for the different episodes. Once we finish the character design phase we will start modeling the character, and then rig it for animation.  At the same time we work on the character rig we will also be surfacing it.

Motion Graphics Sizzle Piece
Since we are offering 3 main services, Animation, Visual Effects, and Motion Graphics, I wanted to make sure I had examples of the different styles of work we can do.  The Toys”R”Us commercials are great examples for VFX, and the Animated short will be the example of our animation work.  That leaves me needing something to show off what we can do with motion graphics.  I have been working on putting a sizzle piece together to help show clients what we can do.

I have been talking with some motion graphics artists about a piece that will show off what our crew can do with motion graphics.  We are still early in the discussions, but I’m excited about the direction that it is heading.  I will keep you updated as we move along with it.

Business Plan
I have been trying to find the time to put together a business plan, and I finally got started with it.  It seems silly that simply writing out your plan would have such an impact, but it has already helped me a great deal.  It got me thinking about things I have not thought about yet, and gave me some ideas on how to grow my business. I have not got to the mission statement section yet, but I’m looking forward to working on that.

S-Corp
My company is currently a sole proprietorship, but for some time now I have been looking into changing it into a S-Corp.  There are several reasons I’m planning on doing this, but the two main ones are limited liability, and tax savings.  It will also allow me to raise money by selling shares if I decide to go that route.  I have been talking with my CPA, and next plan to talk to an attorney about it.  As long as everything works out I should be moving forward with this in the next month.

LA Society of Creative Professionals
I mentioned in my last post about forming a society to plan monthly outings, and activities for networking and fun. Well I have setup a Facebook group for it, and plan on working on getting our first outing on the calendar.  If you are in the LA area, and in the animation, visual effects, or motion graphics fields please join the group to find out about our events.  I think this will be a lot of fun, and who knows it might help you find your next project, or new friends.  Visit the Facebook group.

Finding New Clients
Another thing that is a constant for me is looking for new clients.  This is by far the most difficult part of running your own company.  These are skills that you don’t learn while working for a large corporation, and has been a huge learning experience for me.  I have been cold-calling/emailing, but have not had much luck with that.  I have tried getting a commercial rep, but I have not found any that don’t already have a full roster of companies.  I have been doing a lot of networking, but still no leads.  The thing with networking is that you never know when someone in your network might turn into a project.

Although I will continue trying to contact clients directly I also want them to find me.  This is why I have been investing in my own projects like my animated short, and the motion graphic sizzle piece.  It seems to be a much more effective way to gain new clients.

I have also been reaching out to directors, and try and establish a relationship with them.  This way when they are working on a project that needs animation or visual effects they will hopefully reach out to me to help.  Often times directors have a lot of influence over the studios and agencies they are working for in bringing in their own people.

As you can see I have a lot of things on my plate, and a lot of work to get done.  I also always have work to do on my website, but that never really ends.  I hope you are enjoying following along with my progress, and if you ever want to know about anything specific please leave me a comment below.  I will answer to the best of my ability, and if appropriate dedicate a blog post to your question.  As always don’t forget to subscribe to get the blogs delivered directly to your email inbox.  Well, it is time for me to go back to work, so until next time.

 

If you have not already, I hope you will join me on my journey by subscribing to my blog.  If you have any thoughts or advice I would love to hear what you have to say, so please feel free to leave me any comments below. Otherwise, be sure to stay connected with me on Twitter (@MillerAnimation). Only Time Will Tell.

Parent’s Visit

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My parents were in town this week, so I did not have time to write a full blog post, so this will be quick update.

The Toys”R”Us project we have been working on has finally come to an end(for the most part).  Not all 15 commercials are posted yet, but if you missed any of them you can watch them all here.

This project started the week after I left DreamWorks Animation in July, and went on for about 2 1/2 months.  It could not have come at a more perfect time for me, and gave me a great head start for the company.  It was a great experience, and had a lot of fun working on them.

I’m very excited to announce that I have already started another project this week, and will go until the middle of December.  It will be commercials for the company’s holiday campaign.  Hopefully this will be another fun project, and it should keep me busy for the rest of this year.  I’m always looking for additional projects to take on, so please let me know if you have anything for me.

It was great having my parents out here this week, and getting a break from the routine of everything.  The timing worked out well since the Toys”R”Us project was pretty much finished.  We were able to go to the beach, the Autry National Center, and just hangout.  My son Kelton also really enjoyed his time with his grandparents.

Next week everything goes back to normal.  Except we will be starting a search for a nanny.  When I first left DreamWorks I thought I could watch Kelton, and running the business at the same time.  That was when I thought it would take me some time before I had a project, and it would be a slower start.  With this new project picking up I’m going to need help, since this last project proved to be difficult to work, start the business, and watch Kelton at the same time.  We will be looking for help during the times I have active projects, so if you know a good nanny please send their info our way.

 

If you have not already, please join me on my journey by subscribing to my blog.  Also, if you have any thoughts or advice I would love to hear what you have to say, so please feel free to leave me any comments below. Otherwise, be sure to stay connected with me on Twitter (@MillerAnimation). Only Time Will Tell.