Who’s My Target Market?

I finally started working on my business plan which has been helpful for me in evaluating my company.  I have always had a general plan of what I was doing, but writing it down really brings clarity to what my goals are, and what I need to figure out.  One of the things I have been doing a lot of thinking on is who my target market is.

1 Year Anniversary of Blogging!

Happy 1 year anniversary of blogging to me!  That’s right, one year ago today I started my blog with a single welcome page.  Long before I wanted to publicly announce that I was leaving DreamWorks Animation to start my own company, but I wanted to start writing my story.  A year later the blog has 44 posts, 6,482 total views, and 29 subscribers.  I’m proud of myself(a non-writer) for being able to stick with it, and I’m excited to keep it going.

Thank you for being a part of my journey!  The stage is now set, time for the fun to get started!

Understanding vs Ability

I have been thinking a lot about how my skills have changed over the years, and the difference between understanding and ability. I feel that I now have a much greater understanding of artistry and design, but that I have lost much of my ability to create art.  I have learned a great deal about art from working with and observing such talented people over the years, and this is why I have a greater understanding.  At the same time I have lost my ability to draw and paint, since I have not been doing it.  In the past if you handed me a pencil and asked me to draw something I would be able to do it, but now I would be a bit rusty.

Judging & Taxes

Yesterday, I did my taxes which was the first time I did them with the business.  The business is still setup as a sole proprietorship, so personal and business taxes are done together.  DreamWorks Animation and my wife’s employer both took taxes directly out of our paychecks, but that was not the case for the business.  As a business owner it is my responsibility to pay the taxes myself each quarter.  I had an idea of how much they would be, so I made sure I set some money aside.  This was the first time I did not get a tax refund, but instead will have to pay Uncle Sam.  It is more obvious how much money you pay in taxes when you pay it all at once instead of having it taken out of your paycheck each week.

MillerAnimation.com Coming Soon!

I wanted to give a quick update on the progress of things.  I have been spending all my time working on my website, but it is finally starting to take form.  I have also been learning a great deal about web design.  Putting my site together is a slow process, since anytime I can’t figure something out I watch YouTube videos for the answers.  I started with the main page to get that looking the way I want, so I can then duplicate it to the other pages and change the content.